Launches a new, flexible way to learn English

Monday 09 June 2014


Singapore – British Council launches its latest English language product called myClass, in Singapore. myClass is a new, flexible way for people to develop their English. Learners are in control of their progress and can choose the lessons that best suit their interests and schedule. Teaching is 100% face-to-face and lessons focus on authentic everyday English with real-life topics and practical language tasks.

Research has shown that fixed class model is no longer meeting the needs of a segment of learners who demand greater flexibility, choice and convenience in how they access English language learning, and greater relevance and a sense of progress, and increased English language confidence as a result of attending our lessons. British Council customers can now register, book and attend lessons with greater flexibility, convenience and choice. The classroom learning experience focuses on language production and activation (using language rather than learning about language).

myClass follows a non-linear structure where customer have the freedom to choose which lesson they want to study in the order which best suits their needs. Each level is organised into themes. All levels build on each other and share themes to enable learners to measure their progress. Learners can decide how many lessons from each theme to do depending on interests and learning needs. For each theme completed, learners earn a badge.

Each lesson is 1.5 hours. There are a wide variety of lessons available per level. As learners progress they move on to the next level. All lessons are booked online using an online account so customers can decide what to study and when. 

For details, refer to our website:

Notes to Editor

For media enquiries, please contact:

Regina Goh
Director, Marketing and Communications
British Council                                     
T: +65 6470 7168


About the British Council

The British Council is the UK’s international organisation for educational opportunities and cultural relations. We create international opportunities for the people of the UK and other countries and build trust between them worldwide. 

We work in more than 100 countries and our 7,000 staff – including 2,000 teachers – work with thousands of professionals and policy makers and millions of young people every year by teaching English, sharing the Arts and delivering education and society programmes.

We are a UK charity governed by Royal Charter. A core publically-funded grant provides less than 25 per cent of our turnover which last year was £781m.  The rest of our revenues are earned from services which customers around the world pay for, through education and development contracts and from partnerships with public and private organisations. All our work is in pursuit of our charitable purpose and supports prosperity and security for the UK and globally.