British Council signed inaugural Memorandum of Understanding with DesignSingapore Council.
First ever agreement inked between both parties aims to drive greater collaboration between Singapore and the United Kingdom in support of stronger bilateral design cooperation activities and exchanges. On 5 July 2018, the British Council and the DesignSingapore Council (Dsg) announced a new cooperation agreement to foster a long-term collaborative relationship between Singapore and the United Kingdom (UK) through mutual support of design activities and exchanges.
The Memorandum of Understanding (MoU) was signed by Executive Director of Dsg, Mr. Mark Wee, and Country Director of British Council Singapore, Mr. Roland Davies. The event was hosted by the British High Commissioner, and the signing of the MoU was witnessed by representatives from the design and business communities.
The agreement covers the exchange of design-related knowledge, the forging of business partnerships through networking sessions and trade missions, developing design talents through exchange programmes, as well as joint celebration of design festivals and awards through cross-marketing efforts and partnerships.
As a first step, both parties are working towards organising an upcoming trade and design mission from Singapore to London in September 2018, with a reciprocal visit to Singapore in April 2019. The mission to the UK will consist of Singapore design firms and practitioners who would like to learn from the best-in-class UK design companies in new emergent design practices, such as experience and service design, and explore opportunities for partnerships with their UK counterparts and businesses.