This workshop can be delivered face-to-face or online. 

   
Are you a confident business writer? Would you like to enhance your credibility and effectiveness at work by taking your writing skills to the next level?

Looking at a range of document types, this workshop will show you how to build lasting relationships, get things done and handle difficult messages in writing. There are practical activities after each section of the course where you can immediately put your new skills into practice.

This workshop is for you if ...

You are already comfortable with the basics of modern business writing or have taken our Business Writing Skills 1 workshop.

Outcomes

After attending this workshop, you should be better able to:

  • feel more confident in your ability to write well in a range of advanced business writing situations 
  • build better relationships through more empathetic writing 
  • achieve better results through more targeted and effective writing.

Workshop outline

Foundations of advanced business writing

  • Advanced writing competencies
  • Analysing business writing samples 
  • Your case study 

Writing for the reader

  • Profiling reader needs
  • Tailoring your messages
  • Exploring the four communication styles
  • Adapting your writing to the different styles

Writing persuasively to encourage action

  • Persuasion and the power of storytelling
  • Selecting the best structure
  • Adapting your language 
  • Improving your tone 

Disagreeing and saying ‘no’ diplomatically

  • Writing to refuse or disagree 
  • How style and tone affect your readers
  • Analysing case studies 

Giving constructive feedback sensitively 

  • The purpose of constructive feedback
  • The impact of badly written feedback
  • Dos and don’ts of constructive feedback

Applying your new skills

  • Your case study
  • Your new writing competencies and action plan

Why choose us?

Find out why you should choose us and how we deliver our workshops face-to-face or online

Full-day workshop schedule

Face-to-face Public training dates 2021/2022
26-27 April 29-30 July 25-26 October 2021
27-28 January 2022